BMW did what they had promised.
As we had expected from BMW group, they’re easily able to sell more than 100,000 electrified vehicles worldwide in 2017. To celebrate this accomplishment BMW will make its headquarter look like a battery cell with some light installation. This light setup will symbolise the change which is happening in the mobility.
According to Harald Krueger, Chairman of the Board Of Management at BMW Group; selling 100,000 electric vehicles globally is a milestone and just the beginning from the automaker. BMW have sold more than 200,000 electric vehicles from 2013 when they had first introduced the i3.
The automaker is expected to add 25 new electrified models by the year 2025 just to make it position more stronger in mobility services. By 2021 they’ll introduce the fifth generation EV powertrain and battery technology and will use the proper scalable platform that are ready for the electric transformation.
BMW had already trademarked i1 to i9 and iX1 to iX9 for its future electrified vehicles. BMW’s Mini subsidiary will be launching an all-electric hatchback in 2019 and an X3 EV which will likely be called the iX3 by 2020. An all electric flagship, the BMW iNext will be the future of autonomous driving capabilities and new interior connectivity options when it launches in the year 2020.
In Europe, the BMW Group has a 21% share of the market for just electrified vehicles, which is almost three times its share for traditional engine models which are combustion based. About 6% of the automaker’s vehicle registrations in Europe are also for its electric models. In western Europe and U.S., total sales of electric BMW brand vehicles make up 7% of the overall number.
The automaker also claims that in Germany which is the home country of the brand, new registrations for the electric vehicles will easily surpass 10,000 units for the year 2017.
BMW says that every 10th 3 Series it sells is an electrified variant. Also, 13 percent of BMW 2 Series Active Tourer models sold in 2017 were plug in hybrid variants. At Mini, the plug in hybrid Countryman makes up for one in 10 examples sold. In addition to electric vehicles, BMW also sells the C evolution, an all-electric scooter whose sales have increased by 80 percent for the first 11 months of last year.
Source : BMWUSA